Best advice if you're just starting or growing a business:

Focus at your customer more than your product. Get fixed on your customer experience, and your product will keep changing to serve them best. But fix your product, and customers will find a path that fits them, with or without you.

If you're waiting on the street corner, wondering where all your customers are, this post is for you.

We've moved from the industrial age where it was all about the product and productization to the technological age where it's all about the customer and customization.

Instead of focusing at product development and production lines (which we learned about and were a part of at school), focus at customer experiences and customization lines.

Your business doesn't start when you have a product. It starts when you have a customer. So who is your perfect customer? Start from there and ask yourself (and them):

Problem - What's the problem they need solved?
Promise - What's the benefit you deliver to them by solving it?
Product - How will you solve it better than others?
Proof - Why should they trust you?

Keep upgrading your answers (and your products) regularly. Because what your customers need, their expectations and how they are being served will keep changing fast. And once you get into flow, you'll begin to know what they need before them, and they'll begin pre-buying your next product.

"Get closer than ever to your customer. So close that you tell them what they need well before they realize it themselves." ~ Steve Jobs

The easiest way to future proof your business is to have customers that love you. The easiest way to fail is to love your idea or product more than you love your customers. So find your soul-market and fall in love all over again.

extracted from the official facebook page of Roger James Hamilton

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The 18 Uganda Business Registration Procedures In Uganda

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A guide to funding options for your start-up

By Jo Burston 15 January 2015 Ahead of our Google Hangout on funding, Australian serial entrepreneur Jo Burston takes us on a whistlestop tour of alternative funding sources for your start-up. Every entrepreneur wants the very best shot at investment, whether that’s angel, seed, venture capital, institutional or private funding. This means becoming highly investable as an entrepreneur and being deal ready. Most new entrepreneurs struggle to navigate this process and often do not have the knowledge, experience and resources to create a successful first time outcome. There are many ways to fund your start-up, here are some of the most common. Self-funding Self-funding is often the most common way for a start-up to fund a venture, usually consisting of small amounts of saved cash or credit card facilities. Mortgaging an asset such as a home is also common if the entrepreneur is at a later stage of their life. We have seen self-funding range from as little as a $1,0

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The name of the game of money is 'who is indebted into whom'. the more people you are indebted to the, the poorer you are, and the more people you have indebted to you, the wealthier you are. that is the game. W e are all indebted to someone else, the problem occur when the debt gets out of balance. Unfortunately the poor people of this world have been run over so hard by the game, they often can't get deeper into debt. If you have too much debt, the world takes everything you have.........your time, your work, your home, your life, your confidence, and then they take your dignity if you let them. The biggest reason why everyone is in debt is because money itself is debt, our currency is not an instrument of equity, but an instrument debt. Every shilling is backed by an IOU guaranteed to be paid by the taxpayers of the issuing country. As long as the world has confidence in in the Ugandan taxpayer to work and pay for the IOU called money, the world will have confidenc

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